For 20 years, we served the real estate industry as technical experts. But we watched too many talented syndicators fail—not because they needed a certain tool, but because they lacked strategy

Why We Are Different

We believe business should support a real life

Most of the industry wants you dependent.

Agencies…

want you on a monthly retainer so they own your lead flow.

Gurus…

want you buying the next “magic bullet” tactic, so  you’re constantly buying the next expensive training program… and the next.


We decided to take a different path. We stopped being just a “vendor” and became a strategic partner in your independence.

We rebuilt our entire company around a single mission:

To give real estate syndicators the clarity, the coaching, and the systems to control their own capital raising forever.

We don’t just hand you a platform and wish you luck. We teach you the skills to drive it, ensuring you never have to rely on a third party to fund your deals again.

Since the mid 2000s, our team has built digital infrastructure for some of the hardest-working investors in the country. But over two decades, we noticed a disturbing pattern.

Syndicators were spending thousands on “flashy” custom designs and expensive marketing agencies, yet they were still struggling to raise capital. They had the tools, but they didn’t have the trust.

We realized the hard truth: A pretty website doesn’t raise capital. A clear message does. Technology without strategy is just an expensive distraction.

“I’ve watched too many talented syndicators get stuck in the technical weeds – wasting months connecting tools or doing ineffective outreach instead of talking to investors and raising real capital. I built AIP to remove that friction.”

Todd Heitner,

CEO, Apartment Investor Pro

OUR VISION

An industry where the most successful syndicators are not the loudest, but the most principled and value-driven.

OUR MISSION

To guide capital raisers through a structured program that teaches them how to define their unique message, earn investor trust, and build an effective marketing system so they can be truly independent and have control of their own capital.

w

OUR VALUES


Growth through Challenge.
We believe true success comes, not from shortcuts and magic bullets, but by doing the hard work that most people aren’t willing to do. When we challenge ourselves, we grow into our potential. Real growth happens outside your comfort zone.

Communication. Say what you mean, mean what you say. Provide clear, understandable, and actionable information. Listen with understanding.

Integrity. Do the right thing, not the easy thing. Do what you say you will do. Follow through.

Confidently Humble. Be humble enough to learn from others, but confident enough to share what you know.

Fun. If we’re not enjoying what we’re doing, what’s the point? Make someone else’s day better by making them smile. Make your own day better by having fun no matter what you’re doing.

 

A Team Of Professionals

TODD HEITNER
Owner / Founder of AIP

The ideas man that loves technology. Entrepreneurial by nature and always hated the idea of being tied down to a job, he has been designing websites for real estate investors for over 20 years.  Todd and Amy invest passively in multifamily real estate. Todd grew up on a cattle ranch in Oklahoma, but was quick to figure out that was not the life for him…

TODD HEITNER
Owner / Founder of AIP

… He enjoys experiencing other cultures and spending quality time with friends and family. He likes to travel and works at keeping life simple, free and flexible so he can enjoy more of it. He lived in the Caribbean for several years. Some people think he’s quiet, but if you get him started on business, books or beer, he’ll have plenty to say.

AMY HEITNER
Executive Director of AIP / Organizer of ALL the Things

Amy Heitner is Executive Director at AIP. She ensures the company is on track to meet its goals and oversees projects and activities of the team. Experienced at managing businesses, projects & personnel teams from 5-500, she is a firm believer that you are what you do, not what you say you’ll do…

AMY HEITNER
Executive Director of AIP / Organizer of ALL the Things

… Amy lives life by design, deciding what kind of life she really wants, then saying no to everything that doesn’t fit. She gets a charge out of supporting others to do the same.

You can usually find her somewhere between inspiring others, working on herself, dodging negativity and slaying her goals.

SOPHIE TEMPLE
Customer Support

Sophie works in customer service and tech support. Growing up in the UK, she is an avid soccer fan (or football as she calls it) – both playing and watching. She loves to travel and experience different cultures. Meeting new people and getting to know them warms her heart and energizes her. For the past 30 years she has enjoyed volunteering in various countries and derives great joy and satisfaction from helping people…

SOPHIE TEMPLE
Customer Support

… A lover of all things outdoors, you will often find Sophie on the water paddle boarding, in the water snorkeling or in the mountains hiking.

CALICO CLEAVE
Customer Support

Calico works in customer service and tech support, but her love for helping people doesn’t stop there. Her heart finds joy in volunteering in Mexico and exploring its beauty.
A true foodie, she’s always looking for new dishes to try and freshly roasted coffee to sip…

CALICO CLEAVE
Customer Support

… She knows that life’s simplest pleasures can be the most remarkable, which is also why you’ll find her hiking rugged mountains and camping under the stars any chance she gets.
She’s pretty serious about the important things, but she can’t resist a corny joke to lighten the mood. You might say she’s a glutton for PUNishment.

ELLIS HIRSTELLIS HIRST
Sales Representative

“You will get all you want in life if you help enough people get what they want.” Zig Ziglar.

Ellis is a sales and customer service representative who is all about making sure our customers feel heard and supported. He will advocate for you as much as he will for us. For him, helping people get what they want is a huge part of both professional and personal success, and he brings that mindset to work every day…

ELLIS HIRSTELLIS HIRST
Sales Representative

…When he’s not busy doing that, you’ll probably find him spending precious time with his wife, playing sports or watching sci-fi flicks.