by Todd Heitner | May 4, 2020 | Uncategorized
Be honest, on a scale of one to ten, how ready are you to give an effective answer when a new acquaintance casually asks, ‘So what do you do for a living?’ At this point, you need to be ready to do a bit more than just mutter something nondescript and confusing about...
by Todd Heitner | Apr 24, 2020 | Automation, Marketing, Multifamily Investing
Maybe you can relate to what was happening to me. An important contact would book a call. When it came time for the call, sometimes they forgot about it and were not prepared. Usually we’d have the call anyway and maybe things went reasonably well. The prospect...
by Todd Heitner | Apr 13, 2020 | Podcast
In this interview you’ll learn: How automation can save you time in your investment business How to keep important leads from falling through the cracks Pros and cons of different CRM services (Customer Relationship Management) The best place to start to set up...
by Todd Heitner | Feb 20, 2020 | Uncategorized
Let’s face the facts, when you try to interest a potential investor in investing in one of your property deals, the first question that you need to address is, how much money are you going to make for me? Since the syndication process starts with the question of how...
by Todd Heitner | Feb 5, 2020 | Uncategorized
I’ve just finished reading Fundrise’s excellent end of year letter to investors for 2019 that they published on Jan 16, 2020. Part of that letter refers to how they formulate their general strategy as to where to invest. They also hint at what their investment...